UB meaning in Business ?

An I-beam, also known as H-beam (for universal column, UC), w-beam (for "wide flange"), universal beam (UB), rolled steel joist (RSJ), or double-T (especially in Polish, Bulgarian, Spanish, Italian and German), is a beam with an I or H-shaped cross-section. The horizontal elements of the I are flanges, and the vertical element is the "web". I-beams are usually made of structural steel and are used in construction and civil engineering.

The web resists shear forces, while the flanges resist most of the bending moment experienced by the beam. The Euler–Bernoulli beam equation shows that the I-shaped section is a very efficient form for carrying both bending and shear loads in the plane of the web. On the other hand, the cross-section has a reduced capacity in the transverse direction, and is also inefficient in carrying torsion, for which hollow structural sections are often preferred.