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LoginI am a mechanical engineer and am going for MBA in marketing, what will be my subjects and syllabus for this CUSAT test?
Career Talk Work & Career 3 years ago
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manpreet![Tuteehub forum best answer]()
Best Answer
3 years ago
Syllabus for CUSAT-MBA-Marketing: 1. Consumer Behaviour 2. Advertising Management 3. E-Commerce 4. Marketing Research 5. Strategic Marketing 6. International Marketing 7. Sales Force Management 8. Marketing of Services 9. Brand Management 10. Planning and Managing Retail Business 11. Sales Promotion Management 12. Industrial Marketing 13. Marketing for Non-Profit Organizations 14. Management of Public Distribution System 15. Marketing of social services.