What is The National Network mean? Paramount Network is an American basic cable television channel owned by the MTV Entertainment Group unit of ViacomCBS Domestic Media Networks. The network's headquarters are located at the Paramount Pictures studio lot in Los Angeles.
The channel was originally founded by a partnership between radio station WSM and Westinghouse Broadcasting as The Nashville Network (TNN) and began broadcasting March 7, 1983. It initially featured programming catering towards the culture of the Southern United States, including country music, variety shows, outdoors programming, and motor racing coverage (such as NASCAR). TNN was purchased by the Gaylord Entertainment Company in 1983. After Gaylord bought CMT in 1991, TNN's music programming was shifted to CMT, leaving TNN to focus on entertainment and lifestyle programming.
In 1995, TNN and CMT were acquired by Westinghouse, which was in turn acquired by Viacom in 1999. Under Viacom ownership, TNN began phasing out its existing, country-influenced programming, in favor of more off-network series, films, and sports entertainment programming targeted to a wider audience. It was renamed The National Network in September 2000, coinciding with the premiere of WWF Raw on the channel. At this point, Viacom described TNN as being a general entertainment channel appealing to Middle America. In August 2003, TNN relaunched as Spike TV, which targeted a young adult male audience. From June 2006, the network's programming had a more explicit focus on the action genre, while in 2010, the network would begin to shift towards a wider audience reach with an increased focus on reality series. This culminated with a final rebrand in 2015 to emphasize gender-balanced series (such as Lip Sync Battle) and a return to original scripted programming.
On January 18, 2018, Spike relaunched as Paramount Network, aiming to align the network with its namesake studio (which previously lent its name to the now-defunct United Paramount Network), and to position the network as the company's "flagship" outlet. On September 22, 2020, ViacomCBS announced that the network would rebrand as Paramount Movie Network in 2021, relaunching it as a movie channel focusing primarily on theatrical and original made-for-TV films. As of September 2018, approximately 80.24 million households in the United States receive Paramount Network.
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