What is Mark My Words mean? Purpose is the fourth studio album by Canadian singer Justin Bieber. It was released on November 13, 2015, by Def Jam Recordings and School Boy Records. It serves as the follow-up to Bieber's third studio album Believe (2012), and it was developed after the release of his compilation album Journals (2013), which saw him move musically in a more R&B direction. The album features guest vocals from Big Sean, Travis Scott, Halsey, and Jack Ü, while the deluxe version was released on the same day and features an extra guest appearance from Nas. Bieber and Ariana Grande released the official remix of "What Do You Mean?" on October 16, 2015. Production was contributed from Bieber himself, Skrillex, Diplo and others.
While working with producers Skrillex and Diplo on their album Skrillex and Diplo Present Jack Ü (2015), Bieber released the US top 10 single "Where Are Ü Now" in 2015. Bieber then found what would be his record's sonic direction and worked with Skrillex on a handful of the album's songs. Purpose was described as a mix of dance-pop and EDM, with influences of tropical house in some tracks and live instruments such as acoustic guitars in some others, with the help of his personal friend and frequent musical collaborator Poo Bear.
Purpose debuted at number one on the US Billboard 200, earning 649,000 album-equivalent units in its first week of release, giving Bieber the largest first-week sales of his career and his sixth number-one album in the United States. Elsewhere, it reached the top of the charts in another eleven countries. Four singles were released from the album: "What Do You Mean?", "Sorry", "Love Yourself" and "Company". The first three singles reached number one on both the US Billboard Hot 100 and the UK Singles Chart. The album was among the best-selling albums of both 2015 and 2016.
Purpose was nominated for Album of the Year and Best Pop Vocal Album at the 2017 Grammy Awards. "Love Yourself" was nominated for Song of the Year and Best Pop Solo Performance. The album won the American Music Award for Favorite Pop/Rock Album. To promote the album, Bieber gave several televised interviews and performances, as well as releasing "dance videos" for all of the album's tracks in a project called Purpose: The Movement (2015). Furthermore, Bieber embarked on his Purpose World Tour in 2016, which was his first concert tour to perform in major stadiums worldwide. The album has since been certified 5× platinum by the Recording Industry Association of America (RIAA).
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